HOOKTEA by Teamania

At KPM, we partnered with Teamania and Hook Tea to launch their first U.S. location and introduce the brands to the Maryland community. Through a coordinated grand opening campaign, local marketing activations, and on-site event support, we created an energetic launch experience that built awareness, welcomed new customers, and brought the excitement of both brands to a new market.

From campaign development and promotional strategy to community engagement and event execution, every detail was designed to generate buzz and establish a strong foundation for the brands’ U.S. debut.