ULO FITNESS
We’ve partnered with ULO Fitness to provide comprehensive brand support across both digital and physical touchpoints. Our work spans from branding and visual design incubation to full creative production for Red Note (Xiaohongshu) marketing, account management, and strategy. We’ve also supported ULO’s interior design and architectural buildout for their new location in Roslyn, New York, helping shape a space that embodies the brand’s identity while enhancing the in-person fitness experience. From culturally attuned social content to spatial storytelling, our goal is to help ULO build a compelling presence—online and offline..Ongoing
WHAT WE DELIVERED
Visual and Branding Design
Interior Design
Architectural Buildout
Marketing & Brand Strategy
Xiaohongshu Marketing
Photoshoot Production
Videography Production
Building the ULO Brand on Xiaohongshu
(Red Note)
Our collaboration with ULO Fitness on Xiaohongshu is rooted in a shared belief: that training is not just a physical act—it’s a mindset, a commitment to realignment, and a path to becoming the best version of oneself.
From day one, we’ve designed a content strategy that mirrors ULO’s ARM (Alignment Restoration Movement) philosophy—prioritizing joint alignment, posture correction, and functional strength. Through Red Note, we’re building a digital presence that educates, motivates, and resonates with a wellness-driven, Gen Z and millennial audience in New York
Our content cadence blends seasonal campaigns, real-time trend integrations, and community-led storytelling to highlight ULO’s unique approach to fitness. Whether it’s showcasing individualized training programs, teen performance coaching, or the serene minimalism of ULO’s Roslyn, NY studio, every post reinforces the brand’s ethos: “Dare to Be Great.”
